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Wensum Print - Beautiful And Functional Website Design

Monday, 9th January 2023

Websites are about more than just giving information to potential customers; they are often the first interaction an individual will have with a business. For this reason, it is important to create a website that is both attractive and technically functional before SEO takes place. There is no use in generating clicks if the customers do not enjoy what they find.

An attractive website is more important in some industries than in others. In the case of Wensum Print, their entire business depends on the quality of their designs and prints. Therefore a beautiful website was needed so that customers get the impression of quality. Over the years, we have helped Wensum Print to thrive with their bespoke printing, and in this blog we will discuss the importance of technical and design work.

Why Is Website Design Important?

I am sure that you already know that website design is critical when it comes to the success of your online platform. But have you ever stopped to consider why this may be the case? We have outlined a few things that make website design so important.

  • Aesthetically pleasing design can improve user experience: A well-designed website is easier to navigate and can make it more enjoyable for users to interact with the site.
  • Attractive design can increase credibility: A professional-looking website can help to increase credibility and trust in the business or organisation. Especially if, like Wensum Print, the business is in the website design industry and is known for creating high-quality website designs. A poorly designed website can seem unprofessional and can drive business away.
  • Good design can improve search engine rankings: Websites that are well-designed and easy to use are more likely to rank higher in search engine results. Especially if the right heading structures are in place.
  • Effective design can drive traffic and conversions: A visually appealing website can help to attract and retain visitors and may also encourage them to take a desired action, such as making a purchase or filling out a form. Including an appealing ‘call to action’ section will capitalise on this further.

 

In short, an attractive website design is important because it can help to improve the user experience, increase credibility, improve search engine rankings, and drive traffic and conversions, all leading to a boost in business.

What Makes Wensum Print’s Website Function So Well? 

The team at Wensum Print have worked together with us to design a website that allows customers to navigate around the site easily and in a way that flows naturally. The customer can reach any page such as ‘booklets’ or ‘special offers’ with ease and without it feeling forced or pushed. The website is also highly responsive thanks to page optimisation and the entire website is designed to function perfectly on mobile, as google now uses mobile-first indexing. Due to the high-resolution printed products supplied by Wensum Prints, the images need to be high quality whilst still having fast load times, this can be a challenge but it is well worth the effort. 

This improved functionality has allowed for Wensum Print to thrive online, using their website to showcase their fantastic printed products to more people than ever before. There are always more improvements to be made as website tools change and grow, for this reason, we will continue to work together and improve both the design and functionality of this website for the foreseeable future, keeping Wensum Print at the forefront of their industry. 

Minimalistic Website Design Styling 

Minimalistic website design styling is a popular trend that emphasises simplicity and functionality. This style of design is characterised by a clean and uncluttered layout, with a focus on minimal use of elements such as text, images, and graphics. The goal of minimalistic design is to create a website that is easy to use and navigate, while also being visually appealing. This style of design is particularly well-suited to websites that need to convey a lot of information in a clear and concise manner.

It was certainly a challenge to display all of the business stationery that Wensum Print offers without creating a cluttered website, however the finished result is exactly what we needed. By creating individual pages for each main product, we kept the homepage simple and clean, creating a professional design.

Get The Best Designs For Your Business!

If you are looking for printed goods for your business, take a look at the stunning website we have created at Wensum Print. Their products are just as aesthetically pleasing and functional as their website is and you won’t be disappointed. 

If you would like to own a website of the same level, speak with our team today and discuss your needs. We would love to use our website design expertise to get you the result you need.

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